Reliance Industries chairman Mukesh Ambani is betting big on making artificial intelligence ubiquitous across India's daily digital life, unveiling a suite of AI-powered services at the conglomerate's annual shareholder meeting in Mumbai. The 69-year-old billionaire introduced Jio Call Agent, a voice-activated AI assistant that integrates directly into phone calls to transcribe conversations, generate summaries, and handle tasks like booking cabs, ordering food, and making reservations. Activated by the phrase "Hey Jio," the service will roll out later this year to Reliance's massive Jio telecom user base of more than 500 million subscribers. Unlike standalone call-assistant apps, Jio Call Agent is embedded into the telecom network itself, a strategy that could give Reliance a significant distribution edge over competitors.
Beyond phone calls, Reliance announced an AI-enhanced version of its MyJio app capable of executing user requests in natural language, from activating eSIMs to selecting roaming plans. The company also unveiled TeleFrame, a connected home display designed to function as an ambient AI hub, proactively surfacing weather alerts, schedules, and household reminders. The product places Reliance in competition with established smart-home players like Amazon and Google, signaling Ambani's intent to compete in the broader consumer AI market, not just telecommunications.
These launches represent the next phase of Reliance Intelligence, an initiative unveiled last year to develop AI infrastructure and services supporting 22 Indian languages for consumers, businesses, and government clients. Ambani framed the push as a matter of national ambition, declaring that "India should not be a mere consumer of AI created elsewhere. It must become a creator, adopter, and a global leader in AI." To back those words with capital, Reliance has announced plans to invest $110 billion in AI infrastructure and forged partnerships with Google, Meta, and Nvidia, positioning itself as a central player in India's effort to build domestic capabilities against dominance by U.S. and Chinese tech giants.